Creative Marketing Specialist

Turning Launches Into Cultural Moments. We’re looking for a creative marketing powerhouse - part strategist, part trend spotter, part storyteller. You’ll act like an in-house marketing agency, making sure every campaign is built on a strong marketing strategy so each launch becomes the thing everyone is talking about.

In this role, you will be reporting to Head of Brand Marketing. 

Key Responsibilities

• Own the ideation of creative marketing strategy for launches, from pop-ups to private label campaigns to major profile collaborations, ensuring each stands out with a unique concept that fits the story and excites the customer
• Act as the bridge between big creative ideas & concept, and the actual marketing launch, working closely with Art Direction, Brand Marketing, Collaboration Specialists and Channel Owners to make sure campaigns land across all relevant touchpoints
• Create “one-time only” moments that make people stop and notice - for example. from guerrilla marketing stunts, unexpected OOH formats and playful copywriting, to buzz-building teasers that spark conversation without revealing the full collection
• Drive buzz and anticipation through smart marketing rollouts - from teasers and leaks to OOH stunts, projections, hidden codes, and community engagement
• Keep campaigns alive post-launch by driving extensions, phased rollouts and creative twists that sustain attention and results over time (think daily product drops, evolving storylines, or fresh hooks on copy and visuals)
• Spot cultural and consumer trends early and translate them into forward-thinking campaign ideas before they reach the mainstream

Skills & Qualifications

• Proven track record of creating campaigns that broke through the noise and made people talk
• Deep understanding of marketing trends and cultural shifts (and you’ve got the Pinterest boards and TikTok saves to prove it)
• Ability to turn bold, buzz-worthy ideas into actionable roll-outs across multiple channels
• Strong sense for balancing creativity with strategic marketing impact
• Thrive in a fast-paced environment where ideas move quickly from concept to execution

What We Offer

• Global environment
• Personal and professional development
• Freedom to add value/make a difference
• Hybrid Remote policy 
• A number of voluntary benefits

Interested in learning more about NA-KD, our culture, colleagues, and benefits? Visit our career site here!

Does this sound like an opportunity for you?

To submit your application, simply click the "Apply for this job" button below. Please provide your full application in English, including your CV and responses to a few background questions.

We encourage early applications as we follow a continuous selection process. This means we may close the recruitment before the final application day. Don't hesitate to submit your application promptly – we look forward to hearing from you!

Application deadline: 11th of September

Start Date: ASAP

Location: Gothenburg HQ, Sweden

Others: This is a permanent full time position, with an initial probation period of six months. 

About NA-KD 

Working for NA-KD is not just another step in your career. It is a leap into the unknown. A new adventure that can take you anywhere. Because just like you, we’re on a journey to bigger and better things. We are constantly evolving and improving. For you, this means that no day is the same as the one before. But also, that there will be endless opportunities to take charge of your future and build the life you want for yourself. And no matter what that looks like - we will support you along the way.

Our Commitment to Diversity

NA-KD is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.