Meet our talented PR Manager, Julia Alqvist

Hey Julia! Can't you tell me a little bit about what do you do at NA-KD?

I’m PR Manager which means to implement and develop a positive brand reputation and experience for all stakeholders from the press, to brand ambassadors and influencers, while also implementing and developing marketing strategies and activations, including media plans and product communication.

So, day to day, what do you do?

A typical day is hard to define as every day is very different from the next (excuse the cliché!), with one day brainstorming product launches to another day crafting a press response, while sending out PR seedings to brand ambassadors and press. PR isn’t always just one big party (well, sometimes it is!), but we put in long hours for that one moment in the spotlight. The next big project I (together with a very talented team) have been working on is launching 28th of October with Josefine HJ.. Stay tuned!

What is your favorite thing about working at NA-KD?

I love the fast-paced environment, where we have a culture that everything is possible! Also, there is a lot of ambitious hard-working employees who are a daily dose of inspiration to me.

Thank you for the chat Julia, we are so glad you are part of our company journey! 

About NA-KD

Welcome to NA-KD, a global fashion brand that is disrupting the industry by focusing on creative collaboration and working with the best up-and-coming talent. Since its start in 2015, our mission has always been to make women feel at their best. We do this by amplifying their voices and giving a platform to a new generation of creators to tell their stories. With millions of customers and followers, we have the power to make a real impact in the fashion world. Our dedication to creative collaboration is reflected in our unique product offerings. We are driven by a passion to offer our customers something new and unexpected, whether it’s co-creating exclusive collections with the world’s biggest trendsetters or putting our own twist on the latest trends. If you share our passion for creativity, collaboration, and making women feel at their best, then NA-KD is the place for you. Come join us and build the next big thing every day.

Founded in 2015
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