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Paid Social Specialist

Job Description:

NA-KD, a global online fashion company and one of the top 20 fastest growing companies in Europe, is currently looking for a creative and analytical Paid Social Specialist to handle paid social media campaigns. NA-KD has an annual revenue run rate of over $70 million, with millions of page views every day and shipping to over 130 countries per month.

As Paid Social Specialist, you will be creating paid social media campaigns on Facebook, Instagram, Twitter, Pinterest, and Snapchat. You will run social media campaigns in a organized and data-driven way. You have exceptional knowledge in social media with both paid and organic social.


  • Plan and brief in all seasonal launch, promotional and weekly campaigns to design/copy team
  • Build, set up and deliver campaigns for Facebook, Twitter, Instagram, Pinterest, Snapchat and any new platforms
  • Reporting and working closely with the design team to achieve strong brand digital presence
  • Optimization and budget management on spend and campaign performance metrics
  • Delivering post-campaign analysis using both the media reports and the analytics solutions
  • Testing new formats and new ways of buying media – pushing forward the paid social buying strategy and delivering continuous improvement
  • Continue to refine and define our social marketing process
  • Staying up to date with all the developments in social media advertising
  • Understand social media buying over international borders and to keep paid social roadmap up to date
  • Pulling together weekly competitor analysis to share with team

Qualifications and Skills:

  • Data driven person working with acquisition via paid social channels such as Facebook, Instagram, Pinterest, Twitter, and Snapchat
  • Knowledge about CPC, CPA, CPM
  • Experience in working with Facebook power editor and/or Ads manager
  • Strong understanding of social media across both Paid and Organic social
  • Social Media savvy and love everything to do with Social media world
  • Be a creative that thinks outside the box and takes initiative in their role
  • Excellent English and copywriting skills
  • Exceptional organisational skills
  • Ability to trend forecast what is happening in social media world
  • Exceptional attention to detail
  • Strong affinity with local and international fashion industry trends
  • Ability to work under pressure and respect deadlines
  • Experience within a third party tool (Smartly, AdEspresso etc)

About NA-KD.com

Nakdcom One World AB is Jarno Vanhatapio’s third e-commerce company, having founded Nelly.com (2003) and Zoozoo.com (2013). NA-KD was founded in April 2015 and operates in the global market of fast fashion, primarily in the online space. NA-KD.com launched in January 2016 and is established as a global fashion player with annual revenue run rate of over $70 million and currently employs more than 150 people. The websites had 50 million visitors in 2017. The brand NA-KD is one of the fastest growing in social media, and has since the start earned over 1.4 million global followers only on Instagram. NA-KD.com has under its first 24 months of operation, delivered customer orders to 173 countries and ships every month to more than 130 countries. The majority of the sales are from NA-KD.com and the company’s private label brands, such as NA-KD Trend and NA-KD Boho. NA-KD the brand is also represented by over 300 retailers across the globe and is also selling on Zalando. Alongside the founder Jarno Vanhatapio, the company is backed by 13 business angels and IT entrepreneurs, including NA-KD’s Chairman of the board Magnus Emilson (Visit Group), Mikael Söderlindh (Happysocks), Jonas Mårtensson (Mojang/Minecraft), Roy Forslund (Infotech), Svante Elfving (Brummer & Partners), Lena Apler (Collector Bank), Jonas Norlande and Filip Engelbert (Avito). The company has raised in total $66 million in seed funding ($6 million), Series A ($20 million) and Series B ($40 million). The largest shareholders are Northzone, Partech, eEquity, the founder Jarno Vanhatapio and chairman Magnus Emilson.

  • Application deadline: June 18th 2018, Interviews will start right away
  • Position: Paid Social Specialist
  • Location: Gothenburg, Sweden
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Or, know someone who would be a perfect fit? Let them know!


Gamlestadsvägen 4 B15
415 02 Gothenburg Directions hello@na-kd.com

Workplace & Culture

Here is the NA-KD truth....

NA-KD is one of Europe's top 20 fastest growing companies, breaking new records every month and showcasing ourselves as one of the leading fashion company in the world.

At NA-KD you will find the most passionate and talented employees in the industry, with a combined knowledge of 50 years in both fast and high fashion. We were born in 2015 and have been growing ever since, creating the hottest fashion trends across the globe and being seen on all the hottest influences and celebrities.

We push the envelope daily with our social media content and art direction. NA-KD is dedicated to breaking the mold and showing our followers what it means to be unique and stand out from the crowd.

Top follow us on our journey, be sure to follow us here for all the latest updates!


With love,


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